Successful S&OP management: it’s all in the mix

If you want to meet modern market requirements, you have to use sales and operations planning (SOP) to coordinate all areas of the company relating to production logistics as economically as possible. Particularly successful SOP management is characterized not only by a high level of methodological competence, but also by the fact that it demands and promotes cooperative collaboration and efficient task sharing between sales and supply chain management.

Modern production logistics aims to produce in sync with the market: not in advance, but just in time. However, this ideal is hardly economically feasible in any company. Customers and markets are far too “impatient”. They demand a high level of readiness to deliver, want short delivery times and on-time deliveries. But how can you deal with such a market environment as economically as possible? There are five strategies for this:

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Picture of Prof. Dr. Andreas Kemmner

Prof. Dr. Andreas Kemmner

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